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Completely decentralized and democratic, 2key’s Global Referral Network (GRN) is an innovative P2P platform enabling anyone to seamlessly mobilize the human web to produce results of value. SMB’s, freelancers and other independent contractors can easily define a goal such as exposure, leads or sales and directly incentivise the human network to achieve this goal. The process is simple and direct, requiring no intermediaries, fine-print requirements or code implementation. The GRN is auto governed by smart contracts, yet fully facilitated by the sharing of links anywhere online. It utilises 2key’s unique Multi-Step tracking protocol and Game Theory AI to chart entire chains of referrals and optimatlly reward each person on the chain upon downstream conversion events. For referrers, 2key empowers anyone to earn money and reputation for making successful referrals anywhere online. For contractors, 2key empowers individuals and organisations to incentive the human web to find target audiences. 2key is reinventing the web link to become aware of its full chain of referrals and the economic value ultimately generated from conversions led to by the link. They serve to infuse an economic model into the HTTP links of today, incentivising result-driven human to human online sharing.
2key Development Update — November 2018 · a month ago
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Erez Ben-Kiki - Founder & CEO
EiTan LaVi - Co-Founder & CTO & CIO
Udi Ben-Reuven - Chief Scientist
Dr. Yoram Kornatzky - Senior Algorithms/Blockchain Developer
Shlomi Zfira - Senior Full Stacker
Andrii Pindiura - Senior Front End Dev.
Ivan Kostuchenko - Backend/Blockchain Dev.
Roman Shevchenko - Front End Developer
Lior Ben-Kiki - Qa Automation Consultant
Amit Kashtan - Marketing Director
Hadas Miron - Graphic Designer
Netta Richter - Director of Content
Shai Mohaban - Token Sale Strategist
Nadav Mizrahi - Graphic Designer
Priel Hackim - Art Director
Noam Sharir Rotholz - Community/Operations Director
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